Priority Health supports employers and members amid COVID-19 crisis with launch of new virtual resources

(Grand Rapids, Mich. – Mar. 30, 2020) As the COVID-19 outbreak continues, Priority Health is now offering additional virtual resources to support members and employers. The company has added an Employer Decision Guide that outlines options for helping employees maintain health coverage, along with a new COVID-19 screening bot that helps the user determine their risk level and offers resources based on their individual result. These materials are available at

Following Governor Gretchen Whitmer’s “Stay Home, Stay Safe” executive order, and the subsequent rise in unemployment claims, Priority Health immediately repurposed staff members to be dedicated navigators for members and employers who need help understanding health coverage options during a time of widespread temporary layoffs. The new Employer Decision Guide is a tool for business owners and employer benefit administrators that outlines opportunities to help employees maintain health coverage, including COBRA, individual plans, and a Healthy Michigan plan.

“We are living in unprecedented times, and our team at Priority Health is doing everything we can to support our employer partners as well as our nearly one million members through this crisis,” said Megan Schmidt, Vice President of Sales and Client Services. “Our team stands ready to help keep as many people covered as possible by making sure that employers understand what coverage options are available to them and their employees. It is our goal to ensure that everyone has access to the health care they need, when they need it.”

The COVID-19 screening bot is located on the Priority Health website and is available to the general public. The tool provides individuals with advice on how to proceed based on their current symptoms. Priority Health is continuing to encourage members to utilize virtual care in an effort to mitigate further spread of the illness and avoid overwhelming Michigan health care facilities.

Throughout the crisis, Priority Health has also announced that it is covering the cost of physician-ordered COVID-19 testing and labs for all members, offering free telehealth, expanding home medication delivery through partnerships with CVS, Meijer and Walgreens, and providing various educational resources to the public, and Priority Health members and employees.

Employees who need to purchase coverage can speak with Priority Health’s dedicated team of Individual and Medicaid advisors by calling 833-977-1344. Small business employers, with less than 50 employees, can reach out to their Priority Health licensed agent or the Priority Health small business team at 800.471.2503, option 4. Large business employers, with more than 50 employees, should contact their Priority Health account manager to help work through challenges specific to their business and employee population.

About Priority Health:

With over 30 years in business, Priority Health is the second largest health plan in Michigan, offering an extensive portfolio of health benefits options for employer groups and individuals, including Medicare and Medicaid plans. Serving more than 1.3 million members each year and offering a broad network of primary care physicians in Michigan, Priority Health continues to be recognized as a leader for quality, customer service, transparency and product innovation. Learn more about affordable, quality health coverage options from Priority Health