MyPriority Individual & family health plans
Qualify for coverage through a Special Enrollment Period? Get your free quote now.
Health care that gives you the most value for what you value most.
Health coverage is one of the most important decisions for yourself and your family. When you enroll in a MyPriority® health plan, you get coverage that supports your physical, mental and financial health.
From $0 preventive care to chronic condition management before you meet your annual deductible, it's coverage that helps you strike the right balance between saving money and staying healthy.
What does "value" mean when you have a MyPriority plan?
You get the care you need
- Chronic condition management with low-cost benefits before your deductible is met
- Teladoc Health Mental Health for on-demand mental health support
Know costs upfront and save
- PriceMyMeds app ensures you pay the lowest available price for your prescriptions
- Cost Estimator tool helps you know procedure or prescription costs, allowing you to plan ahead
Your time is important
- No referral is needed to see an in-network specialist
- Virtual care options provide convenient access, whenever and wherever you need it
Ready to shop, but need some guidance?
Call a Michigan-based enrollment specialist from our award-winning customer service team.
We'll help you find the right plan for you and your family, so you can see why 89% stayed with a MyPriority health plan year after year.
Call toll-free at 833.351.0943 (TTY 711)
Mon. - Fri.: 8:30 a.m. to 5 p.m.
Learning Center
Wondering if you qualify for a Special Enrollment Period - or just figuring out your next step? We’re here to help.
Understanding ACA health plans is the first step toward choosing the right coverage for you and your family. Get to know key terms, explore your coverage options and learn what to look for in a plan that fits your life.
Priority Health gives you more value and does more to improve your health.
Earning a 4 out of 5-star rating, Marketplace survey results2 indicate:
- How well doctors coordinate with our members to provide the best care
- How our network gives members health care that achieves the best results
- How our members rate their doctors and their care
Award-winning customer service
Our members are at the center of everything we do.
We're honored to be named to Newsweek's America's Best Customer Service 20253 list. Read the reviews4
Every interaction has always been positive with personable employees who project "helpfulness" versus an attitude of just doing work duties.
- current MyPriority member
They could lead a class in how to be a great customer service representative. Priority Health's service is phenomenal!
- current MyPriority member
Priority Health has been wonderful!! I wish I had switched to Priority Health a long time ago. I also recommend you to everyone I know!
- current MyPriority member
Want simple, exceptional, valuable health coverage?
Get a free quote now. See if you're among the 4 in 5 people paying less than $10 per month for a health plan with financial assistance.5
1Priority Health CMS enrollment data, January 1, 2024
2CMS scores qualified health plans (QHPs) offered through the Exchanges using the Quality Rating System (QRS) based on third-party validated clinical measure data and QHP Enrollee Survey responses. CMS calculates QRS ratings yearly on a 5-star scale. QHP issuers work with HHS-approved survey vendors that independently conduct the survey each year. QRS ratings and QHP Enrollee Survey results may change from year to year.
3America's Best Customer Service 2025 | Newsweek
4Priority Health Consumer Effort Score survey, 2023
5Marketplace Plan Year 2025 Open Enrollment Fact Sheet | CMS