Michigan Individual and Family Health Insurance Plans
Open Enrollment is now closed. You may only enroll in a plan if you're eligible for special enrollment.
Shop plansBuying your own insurance? We can help.
Life happens fast. When smart people, like you, need their own health insurance quickly, they choose a Priority Health plan. Why? Because smart people want affordable copays and free 24/7 non- emergency care that’s just a call or a click away.
If you experience a major life change, you may be able to change your plan or buy a new one through a Special Enrollment Period (SEP). No matter your reason for purchasing your own health insurance, we have the right plan for you. Our MyPriority plan options are designed to give you control of your health care spending and peace of mind knowing you're covered.
Have questions? Call our enrollment specialists toll-free at 833.964.1305.
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Reasons to choose a MyPriority plan:
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No-cost vision exam and discounts on all plans
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Virtual care – see a doctor 24/7 on the phone or online for as low as $0
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Cost Estimator – check prices for hundreds of services and prescriptions
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Broad state-wide network of doctors and hospitals
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Free HSA banking partner with HealthEquity®
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Discounted prices on gym memberships with Active&Fit Direct™
Want to talk to someone now? Call our enrollment specialists toll-free at 833.964.1305.
We're available Monday – Friday, 9 a.m. – 4 p.m.Using your plan
Get information about your network, submitting claims, paying premium and more.