PriorityFlex

Page last updated on: 11/05/25

With your plan, you receive a $70-$96 monthly over-the-counter (OTC) allowance to use toward health and wellness products, and if you qualify,* toward:

  • Healthy food and produce
  • Pest control services
  • Personal care items
  • Household supplies
  • Meal delivery
  • Utilities like gas, water, sewer, septic, electric, internet and phone

To use your PriorityFlex allowance on more than OTC health and wellness items, you must meet the Special Supplemental Benefit for Chronically Ill (SSBCI) requirements. To see if you qualify, complete the form at priorityhealth.com/qualify

New members will receive a PriorityFlex card in the mail that will be pre-loaded with funds and ready to use on the day your plan begins. Members who renew in a plan with the PriorityFlex benefit will continue to use their existing PriorityFlex card.

Purchasing OTC items and home bathroom safety devices and modifications

Get started with your online member account at priorityhealth.com/shopOTC.

In your online member account, you'll be able to check your available balance, shop online, find participating stores, search eligible products, view your transaction history and more. The video below will show you how to set up and navigate your member account.

There are three ways you can shop for OTC items with your PriorityFlex benefit:

  • Order online: View and purchase products online anytime at priorityhealth.com/shopOTC or through the OTC mobile app. To download the app, search “Priority Health OTC” in the Apple App Store or Google Play.
  • Shop in-store: Shop at Costco (PIN required at checkout), Meijer, Kroger, CVS, Walgreens, Walmart, Target and other participating store locations near you. You can search for retailers near you at any time by going to priorityhealth.com/shopOTC and using the "Find a Store" tool.

    A PIN will be required to shop at Costco. No PIN is required when shopping at other retailers.

    To set your pin:

    1. Log into your member account and click "Manage card" on your account dashboard.
    2. Select "Card management" on the left hand navigation, then click on "manage"
    3. A pop-up window will appear. When prompted, select "set/reset your PIN"
  • Call for delivery: Call 833.415.4380 (TTY 711) to place an order after reviewing eligible OTC items. Have your selected product names, OTC card number and shipping information available.

Purchasing Healthy Food and Produce

Shop in-store: Shop at Costco (PIN required at checkout), Meijer, Kroger, CVS, Walgreens, Walmart, Target and other participating store locations near you. You can search for retailers near you at any time by going to priorityhealth.com/shopOTC and using the "Find a Store" tool.

Purchasing Utilities, Pest Control Services or Meal Delivery

Pay for pest control services and select utilities with your PriorityFlex card as you would with any other Mastercard. You can place meal delivery orders through your OTC account at priorityhealth.com/shopOTC.

For more program detail or to place an order, visit priorityhealth.com/shopOTC, the Priority Health OTC mobile app or call 833.415.4380 (TTY 711). From Oct. 1–Mar. 31, we’re available seven days a week from 8 a.m.–8 p.m. ET. From Apr. 1–Sept. 30, we’re available Monday–Friday from 8 a.m.–8 p.m. and Saturday 8 a.m.–noon ET.

*Benefit mentioned is part of a special supplemental benefit for chronically ill members with one of the following conditions: diabetes, chronic obstructive pulmonary disease (COPD), arrhythmia, depression, heart failure, prostate/breast/other cancers and bipolar disorder. This is not a complete list of qualifying conditions. Even if you have a qualifying condition, you will not necessarily qualify to receive the benefit because coverage of the item or service depends on if you are chronically ill as defined by CMS and meet all applicable eligibility requirements. To see if you qualify, contact our Customer Care team by calling 833.939.0983 (TTY 711). From Oct. 1–Mar. 31, we’re available seven days a week from 8 a.m.–8 p.m. ET. From Apr. 1–Sept. 30, we’re available Mon.–Fri. from 8 a.m.–8 p.m. and Sat. 8 a.m.–noon ET.