Priority Health launches new web presence focused on social determinants of health

(Grand Rapids, Mich. – Jan. 5, 2021) Priority Health, Michigan’s fastest growing health plan, has launched a new web presence that focuses on social determinants of health (SDoH) and health inequities. According to the Centers for Disease Control and Prevention, SDoH are conditions in the places where people live, learn, work and play that affect a wide range of health and quality-of-life risks and outcomes. The new landing page, available to the general public, is meant to serve as a central hub for all content related to Priority Health’s efforts towards addressing SDoH.

The landing page provides visitors with educational background information on SDoH, a recently published report from Priority Health highlighting their work and programs that address health inequities, and links to programs, news coverage and articles related to the topic.

“There are many different factors that can impact someone’s physical and mental health outcomes. We want our community members to have equitable access to the goods, services, or health programs that they need to live happy and healthy lives,” said Shannon Wilson, Vice President of State Markets East at Priority Health. “As we move forward with this increased focus on addressing social determinants of health, we want this evolving web page to be a helpful resource and a location where we can share content related to our work in this space.”

Throughout 2020, Priority Health launched several initiatives aimed at addressing health inequities here in Michigan, including new incentives to providers who track SDoH data and establishing the $25 million Total Health Care Foundation that will support improved health outcomes in Detroit area communities. The insurer also recently announced its partnership with the National Fitness Campaign (NFC) and its intent to build 15 fitness courts throughout the state, all of which will help fight obesity and create equitable access to exercise.

Learn more about Priority Health and its work in addressing health inequities by visiting the SDoH page and the community relations page.

About Priority Health:

With over 30 years in business, Priority Health is the second largest health plan in Michigan, offering a broad portfolio of health benefits options for employer groups and individuals, including Medicare and Medicaid plans. Serving more than a million members each year and offering a broad network of primary care physicians in Michigan, Priority Health continues to be recognized as a leader for quality, customer service, transparency and product innovation. Learn more about affordable, quality health coverage options from Priority Health.