Medicaid Maternal Incentive Program
Priority Health Medicaid members can earn rewards for maternal care.
We’re here to support you during your pregnancy journey and ensure you get the care you need! Through our Medicaid Maternal Incentive Program, you could earn up to $120 in gift cards* for taking healthy steps toward your maternity care.
- $20 gift card | Pregnancy notification
- $50 gift card | Regular visits with a doula
- $50 gift card | Postpartum visit
*Rewards are only offered for actions taken within the current year. Rewards cannot be applied retroactively for actions taken in previous years.
Share your exciting news with us!
In your first trimester? Let us know you’re pregnant.
Once you know you’re pregnant, be sure to share the news with us! We can help connect you with programs and resources to support you during your pregnancy journey.
Priority Health Medicaid members in their first trimester can earn a $20 gift card by submitting the pregnancy notification form. You must submit the form within the first 12 weeks of your pregnancy (1st trimester) to be eligible for the reward. We’ll send your gift card via email soon after we receive your form.
Seeking doula care
A doula is a trained professional who can provide you with emotional, physical and educational support. They can help you prepare for birth by finding birthing classes and attending medical visits with you. During birth they can help make sure you feel comfortable by providing labor support. After birth they can help with newborn care and breastfeeding.
Doula services are covered by your Priority Health Medicaid health plan. You can receive up to 12 total visits from a doula during the pregnancy and postpartum periods.
You can earn a $50 gift card when you attend at least four visits with a doula before birth. Submit the form below to request more information about doula services OR to claim your gift card after completing your 4 visits.
Caring for yourself after delivery
Regular postpartum visits help ensure you’re recovering well after delivery. They’re also an opportunity to discuss questions or concerns you have about your physical, mental and emotional health.
Complete a postpartum visit with a provider* 7 to 84 days after delivery and earn a $50 gift card. Submit the form below to claim your gift card. It will be sent through email once we receive a medical claim from your visit.
*Provider can include Primary Care Provider (PCP), OB/GYN, physician, Certified Nurse Midwife (CNM), Nurse Practitioner (NP), or Physician’s Assistant (PA).