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Coverage that prioritizes you
Priority Health was founded by doctors who believed there should be more care in coverage.
Care, guided by purpose.
We’re proudly nonprofit, we exist to improve the health and lives of the 1.3 million members.
Award-winning1 customer service
For the third year in a row, Priority Health has been recognized for our award-winning1 customer service.
Medicare plans
See why we’re the #1 choice for individual Medicare Advantage plans in Michigan.2 Our plans let you keep your doctor with a network that includes every major hospital system in the Lower Peninsula3, plus the coverage you need with easy-to-use benefits.
Individual & family plans
When you enroll in a MyPriority plan, you get coverage that supports your physical, mental and financial health. It’s coverage that helps you find the right balance between saving money and staying healthy.
Medicaid plans
Our top-rated Medicaid plans — including MIChild, Healthy Michigan Plan and Children’s Special Health Care Services — give qualifying members the care they need to stay healthy and happy.
Employer plans
Whether your company has two employees or thousands, our health care plans are built to support your business needs. Discover plans that deliver real value by guiding members to the highest-quality providers, supporting whole-person care and offering an effortless experience that keeps employees engaged.
Frequently asked health plan questions
When is Open Enrollment for 2026 health plans and what are the key deadlines?
When is Open Enrollment for 2026 health plans and what are the key deadlines?
Open Enrollment for Individual & family plans - also known as the Affordable Care Act (ACA), Obamacare or the Health Insurance Marketplace® - runs from Nov. 1, 2025 to Jan. 15, 2026 in most states.
- If you enroll between Nov. 1 and Dec. 15, your coverage will start Jan. 1
- If you enroll between Dec. 16 and Jan. 15, your coverage will start Feb. 1
What’s the Medicare Annual Enrollment (AEP) window?
What’s the Medicare Annual Enrollment (AEP) window?
Every year, people with Medicare can change Medicare Advantage (Part C) or Part D drug plans Oct 15–Dec 7 for the following year. Changes generally take effect Jan 1.
Is there another Medicare change window after January 1?
Is there another Medicare change window after January 1?
Yes. The Medicare Advantage Open Enrollment Period (MA-OEP) runs Jan 1–Mar 31. If you’re in an MA plan, you can switch to a different MA plan or return to Original Medicare and join a Part D plan; new coverage begins the first day of the month after your request.
How do I choose the right health plan (HMO vs PPO vs EPO vs HDHP/HSA)?
How do I choose the right health plan (HMO vs PPO vs EPO vs HDHP/HSA)?
Think about your provider network needs, prescriptions and how much care you use.
- HMO: lower premiums, in-network only (referrals often required).
- PPO: broader access, out-of-network coverage at higher cost.
- EPO: HMO-like (no out-of-network except emergencies), usually no referrals.
Deductible vs copay vs coinsurance vs out-of-pocket max—what do these mean?
Deductible vs copay vs coinsurance vs out-of-pocket max—what do these mean?
- Deductible: what you pay before the plan starts paying (except many $0 preventive services).
- Copay: a flat fee per service or drug.
- Coinsurance: a percentage you pay after the deductible.
- Out-of-Pocket Maximum (MOOP): the cap on your spending in a year for in-network covered services; the plan pays 100% after you hit it.
What are “metal tiers” (Bronze, Silver, Gold, Platinum)?
What are “metal tiers” (Bronze, Silver, Gold, Platinum)?
Metal tiers reflect how you and your plan share costs, not the quality of care.
- Bronze generally means lower monthly premiums but higher out-of-pocket costs when you receive care.
- Silver generally means moderate monthly premiums and moderate out-of-pocket costs when you receive care.
- Gold generally means higher monthly premiums but lower out-of-pocket costs when you receive care.
Prioritizing you
It goes far beyond the coverage we provide.
*Based on an average of membership migration and retention data for Priority Health’s Individual Medicare Advantage, Group Commercial and Individual plans for the December 2025 to January 2026 timeframe. Medicare Advantage results only include voluntary disenrollments.
1Priority Health was named to the America’s Best Customer Service in Financial Services list by USA TODAY for 2026, and to Newsweek’s America’s Best Customer Service list for 2025 and 2024.
2According to August 2025 monthly enrollment from Centers for Medicare and Medicaid Services. Priority Health Medicare Advantage plans has the highest volume of enrollments in Michigan when compared to other carriers.
3Based on the CMS Hospital Listing file August 2025 data and the Priority Health provider database.