The Active&Fit Direct Program employer group, medigap and individual members to stay active at the gym or at home with flexible fitness options starting at just $28 a month (plus a $28 enrollment fee and applicable taxes). 

Between December 1, 2023, and February 29, 2024,, Active&Fit Direct is waiving the $28 enrollment fee for newly eligible members as part of their fall savings promotion. Just use promo code STARTSTRONG1 at checkout.

With the Active&Fit Direct program, you’ll have access to a fitness program with no annual fees and no long-term contracts. This includes:

  • 12,200+ gyms (you can switch gyms at any time)
  • 10,800+ on-demand videos
  • 1:1 well-being coaching
  • Membership options for your spouse2
  • 6,100+ premium gym options at exercise studios, outdoor experiences, and others with 20% – 70% discounts at most locations3

This program is only available to employer group, medigap and individual members.

1$28 enrollment fee waived for standard gyms only 12/1/2023 12:01 a.m. - 2/29/2024 11:59 p.m. 
2Add a spouse/domestic partner to a primary membership for additional monthly fees. Spouses/domestic 
partners must be 18 years or older. Fees may vary based on fitness center selection.
3Costs for premium exercise studios exceed $28/mo. and an enrollment fee will apply for each premium location 
selected, plus applicable taxes. Fees vary based on premium fitness studios selected. 

The Active&Fit Direct™ program is provided by American Specialty Health Fitness, Inc., a subsidiary of ASH. 
Active&Fit Direct and the Active&Fit Direct logos are trademarks of ASH and used with permission herein. Other 
names or logos may be trademarks of their respective owners. Standard fitness center and premium studio 
participation varies by location and is subject to change. On-demand workout videos are subject to change. ASH 
reserves the right to modify any aspect of the Program (including, without limitation, the Enrollment Fee(s), the 
Monthly Fee(s), any future Annual Maintenance fees, and/or the Introductory Period) at any time per the terms and conditions. If we modify a fee or make a material change to the Program, we will provide you with no less than 30 days’ notice prior to the effective date of the change. We may discontinue the Program at any time upon advance 
written notice. © 2023 American Specialty Health Incorporated (ASH). All rights reserved