Priority Health’s Christopher Crook recognized as CHIME Certified Healthcare CIO

(Grand Rapids, Mich. – December 5, 2019) Priority Health is pleased to announce that Christopher Crook, chief information officer for the company, recently earned certification as a CHIME Certified Healthcare CIO. Launched in 2008 by the College of Healthcare Information Management Executives (CHIME), the CHCIO program is the only certification designed exclusively for leaders in health information technology. It represents one of the highest professional achievements in the industry. Currently, more than 500 healthcare CIOs in 23 countries have earned the designation.

“Health care is undergoing a massive transformation,” said CHIME President and CEO Russell Branzell, CHCIO. “We are shifting to a value-based environment, improving coordination across the continuum and striving to reduce costs. Health IT is critical to achieving these goals. The CHCIO designation is a recognition that a CIO has the skills necessary to be a strategic leader in the organization.”

Crook, who has over thirty years of experience in the health care industry, leads all teams within information services, including application development, software quality assurance, client technology and domain architecture, including teams that work on optimizing Priority Health’s technology assets.

Through experience, continuous education, and a rigorous testing process, the CHCIO designation ensures that the CIO is truly dedicated to ongoing education, an important characteristic in an industry where patients pay the price for becoming stagnant.

About Priority Health:

With over 30 years in business, Priority Health is the second largest health plan in Michigan, offering a broad portfolio of health benefits options for employer groups and individuals, including Medicare and Medicaid plans. Serving more than a million members each year, and offering a network that includes 97 percent of primary care physicians in Michigan, Priority Health continues to be recognized as a leader for quality, customer service, transparency and product innovation. Priority Health is the smart choice for people seeking affordable, quality health coverage.