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Time is running out!
The Open Enrollment Period ends Jan. 16.

Open Enrollment has ended. You may only enroll in a plan if you're eligible for Special Enrollment Period.

Learn more.

MyPriority plans give you more for your money and do more for your health

Take control of your health with zero added cost benefits in every plan

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Chronic condition management

Before your deductible is met, certain services, supplies and prescriptions used to treat common long-term health conditions, like diabetes and heart disease, are covered with cost share or in full.

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Low prescription copays

Prescriptions and medications are covered so you can save on out-of-pocket costs1. Some plans have copays as low as $5 for Tier 1a preferred generic drugs.

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24/7 virtual urgent care

Virtual urgent care visits are covered in full1 and are great for treating minor illnesses and injuries like ear infections, fevers, coughs, minor burns or bites.

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Mental health support

Get access to a digital solution that helps with stress, anxiety, chronic pain and more. It can be self-directed or used with coaching support, available at no cost.

Michigan residents get financial assistance

Don't overlook savings

  • 4 out of 5 people will qualify for a health plan that costs $10 or less per month after tax credits*
  • For 2024, families of four with an income of up to $120,000 will qualify for financial assistance
  • If you choose a Silver plan, you may also qualify for cost-sharing reductions, which can lower your deductibles, copayments and coinsurance each time you receive medical care

Learn more about how to save on health coverage in our Learning Center.

We're here to help.

Sign up to receive helpful tips on how to save money, how to shop and compare plans and stay up-to-date with important deadlines. You can also request a call from an enrollment specialist at a time that's convenient for you.

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Why choose Priority Health?

  • Award-winning customer service. Because our members are at the center of everything we do, we're honored to be named to Newsweek's America's Best Customer Service 2024 list.
  • Priority Health has been committed to serving members for over 30 years. We continue to be recognized as a leader in quality, customer service, transparency and product innovation.
  • We're a nationally recognized company whose mission is focused on improving the health and lives of over 1.3 million members across Michigan.
  • Michigan is our home so you'll get local customer service support that makes your needs our priority.
  • We're committed to removing barriers to health and wellness by investing in the communities we serve.
  • Diversity, equity and inclusion are values that are embedded into the very fabric of our mission–to improve health, inspire hope and save lives.

Our plans shine brighter

Earning 4 out of 5 stars, Priority Health gives you more for your money and does more to improve your health.


Marketplace survey2 results show:

  • How well doctors coordinate with our members to provide the best care
  • How our network gives members health care that achieves the best results
  • How our members rate their doctors and their care
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Staying healthy and engaged is easy

Watch and learn more about MyPriority plans

Zero added cost benefits

Chronic condition management

Priority Health network

Find the right plan for you

Get a free quote and find out if you qualify for additional savings on your monthly premium.