A Michigan-based health plan you can count on

Choosing a health plan is easier when you understand how it fits where you live.

Priority Health is a Michigan-based plan serving communities across the Lower Peninsula, with provider networks, support teams and coverage designed around Michiganders.

MyPriority® plans build on that local foundation, offering access to trusted providers, support from teams who understand your region and coverage designed around how care actually works in Michigan.

Why choose a Michigan-based health plan?

A Michigan-based health plan focuses on the needs of people living in Michigan rather than applying the same approach nationwide.

What this means for you:

  • Access to in-state doctors and hospitals
  • Coverage designed around Michigan healthcare systems
  • Support from teams who understand local rules and providers

What are the benefits of a Michigan-based plan?

1. Care close to home

Benefits include:

  • Easier access to nearby doctors and hospitals
  • Strong relationships with Michigan health systems
  • Care options designed for how residents receive care locally

2. Care when you travel

While Priority Health plans are designed around care in Michigan, you're still covered for emergency care when you're away from home.

  • Emergency care is covered when you need immediate medical attention.
  • Students, adult children and other covered dependents who live outside your service area can still access covered care based on their plan benefits.
  • Support and resources are available when you're away from home.

Narrow Network plans

If you have a Narrow Network plan, emergency care is covered when you’re outside your network area. For non-emergency care, you'll need to receive care from in-network providers.

Travel coverage

All MyPriority plans include Assist America ® emergency travel assistance services for members and covered dependents traveling more than 100 miles from home or internationally.

3. A network designed for Michigan

Michigan-based plans often invest heavily in regional provider networks.

  • Broad access to in‑state providers
  • Fewer out‑of‑network surprises
  • Coverage aligned with Michigan healthcare needs

4. Support from Michigan-based teams

Health insurance can be complex, especially when comparing costs and coverage.

With Priority Health, you get support from people who:

  • Understand Michigan ACA Marketplace coverage
  • Know local providers and health systems
  • Can explain benefits clearly and simply

5. In-person help in your community

Priority Health offers local support backed by a statewide presence.

You can access:

  • In‑person enrollment assistance
  • Community events and support resources
  • One-on-one guidance from Michigan-based representatives

6. Stability you can trust

Priority Health has served Michigan communities for 40 years, adapting through changes in healthcare and the ACA Marketplace.

That experience means:

  • A stable, established organization
  • Deep knowledge of Michigan coverage needs
  • Consistent plan offerings over time

7. A commitment to Michigan communities

As a Michigan-based organization, Priority Health invests in the communities it serves.

This includes:

  • Local partnerships and sponsorships
  • Health education and wellness programs
  • Efforts to improve access to care statewide

Michigan-based vs. national health plans

FeatureMichigan‑based plan (Priority Health)National plan
Coverage focusMichigan (Lower Peninsula)Multi-state
Provider networkIn-state, regionally optimizedBroad, less localized
Support teamsMichigan-basedCentralized call centers
Community connectionStrong local investmentLimited local presence

Frequently asked questions

A Michigan-based health plan is designed specifically for residents of Michigan, with provider networks, support teams and coverage tailored to in-state care.

Health plans sold on the ACA Health Insurance Marketplace®, including local health plans, must meet federal requirements for ACA-compliant coverage. That includes essential health benefits, protections for pre-existing conditions and other consumer safeguards required by law.

You can check a health plan’s provider directory to see whether your doctor, hospital or specialist is in-network. Local health plans often focus on in-state provider networks, so it is important to confirm that your preferred providers participate before you enroll. Emergency care is typically covered regardless of whether the provider is in-network or out-of-network.

Priority Health provider directory

For many shoppers, a local health plan may offer advantages such as provider networks centered on in-state care, customer support from Michigan-based teams and coverage designed around local healthcare systems. These factors can make it easier to understand benefits, find care close to home and choose a plan that fits regional needs.

Why many Michigan residents choose Priority Health

  • 40 years of experience serving Michigan
  • Provider networks built around the Lower Peninsula
  • Michigan-based support teams
  • Strong community involvement
  • Award-winning customer service1

Ready to choose a local health plan?

Find a plan designed around Michigan care, with access to local providers and support you can trust.

Call toll-free at 844.590.0836 (TYY 711) to speak with a health plan specialist.
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1 Priority Health was named to the America’s Best Customer Service in Financial Services list by USA TODAY for 2026, and to Newsweek’s America’s Best Customer Service list for 2025 and 2024.